Brian Johnson of AC/DC, Byron DeFoor, a Chattanooga Tennessee based entrepreneur, and prior Rolex 24 winners Elliott Forbes-Robinson and Jim Pace have teamed up through Predator Performance and 50+ Racing to race a Riley Daytona Prototype in the 50th Anniversary Rolex 24 at Daytona on January 28-29, 2012. Predator Performance, 50+ Racing and Mr. Johnson have committed to raise money and awareness for the Austin Hatcher Foundation for Pediatric Cancer through a unique campaign, “Highway to Help.” This campaign will be promoted across the country through web, television, radio, and print media efforts in conjunction with Predator Performance and 50+ Racing.

The campaign's goal is to motivate “Rockers and Rollers” to donate $10 or more in order to raise $1,000,000 through the January 28th 50th Anniversary of Rolex 24 at Daytona.